Every plugin in this category will do tiered pricing. Every one of them will hide prices from guests, create wholesale roles, and set a minimum order quantity. If those are your requirements, pick the cheapest and stop reading, because on that feature set the field is genuinely commoditised and has been for years.

What separates them is the boring machinery that only shows up once you have real trade customers: net payment terms, tax exemption handling that survives an audit, approval workflows your sales team can actually operate, and whether any of it talks to your accounting system. That is where these plugins diverge sharply, and it is almost never what roundups compare. This one does, and it names the places where you will need something beyond a plugin.

Pricing verified August 2026. Several vendors in this space run permanent “discount” pricing, so the struck-through list price is usually fictional; the numbers below are what you will actually pay.

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The features that actually separate these plugins

Net terms and invoice payment

Trade customers expect to order now and pay in 30 days. That means a checkout that completes without payment, an order that sits in an unpaid state without being cancelled by your cleanup routines, an invoice, and a way to chase it. Most wholesale plugins handle this by enabling WooCommerce’s Cheque or Bank Transfer gateway and renaming it, which is a fiction that works until you have fifty open invoices and no ageing report. Ask specifically whether the plugin tracks payment terms per customer and surfaces what is overdue.

Tax exemption that holds up

A US reseller with a valid certificate should not be charged sales tax. An EU business buying cross-border should get the VAT reverse charge with a validated VAT number on the invoice. Both are legal requirements, not preferences. Several plugins here offer a “tax exempt” checkbox per role, which is the easy 80% and leaves you personally liable for the other 20%, because nothing validates the certificate or the VAT number. Treat per-role exemption as a starting point and expect to add a dedicated tax service.

Registration and approval workflow

You do not want retail shoppers self-serving wholesale prices. The standard pattern is a custom registration form collecting business name, tax ID, and often a resale certificate upload, followed by manual approval that assigns the right role. What varies is whether approval is a single click from the order screen or a trip into the user editor, and whether rejection sends anything useful. At ten applications a week this is invisible. At a hundred it is somebody’s job.

Bulk ordering interface

Retail product pages are built to sell one item with persuasion. A buyer reordering 60 SKUs wants a spreadsheet: searchable rows, quantity boxes, one submit. Plugins that ship a proper order form save your customers real time and measurably increase order size. Plugins that make trade buyers click through 60 product pages quietly lose you the account.

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The 9 plugins compared

Nine, not ten. There are plenty of additional wholesale plugins on the market, but several publish no verifiable current pricing, and padding a comparison with products we cannot price accurately would make the table worse rather than longer.

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Comparison table

Plugin	Entry price	Free version	Quotes	Bulk order form	Best for
B2BKing	$299.50/yr	Yes	Yes, with negotiation	Yes	Serious trade operations
Wholesale Suite	$49.50/yr per component	Yes	Yes, component	Yes, component	Modular buying
WholesaleX	$129/yr	Yes	Yes	Yes	Best value overall
Wholesale Pro (Barn2)	$199/yr	No	No	Via bundle	Support and code quality
Wholesale for WooCommerce	~$149/yr	No	Yes, with PDF	Yes	First-party support
WooCommerce B2B	$99 one-time	No	Check current	Check current	Lowest lifetime cost
Addify B2B	Quote	No	Yes	No	Large SKU catalogues
YITH stack	~€70/yr per plugin	Limited	Separate plugin	No	One narrow need
Free route	$0	Yes	No	No	Validating requirements

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Hiding prices and gating the catalogue

Three patterns exist and they have very different consequences for search traffic, which nobody mentions when selling you the feature.

1. Prices hidden, catalogue public. Guests browse products and see “log in for pricing.” Your product pages stay indexable and keep pulling search traffic, which for most stores is the right default.
2. Catalogue entirely private. Nothing is visible without an approved account. Appropriate for genuinely restricted trade goods, but understand you have opted out of organic search for those products completely.
3. Dual storefront. Retail prices public, wholesale prices behind login, both on one catalogue. The most work to configure and usually the most revenue, since one set of product pages earns rankings while serving two audiences.

If you go private, do it deliberately. We have seen stores lose most of their organic traffic within two months of switching the whole catalogue to login-only, then attribute the drop to an algorithm update. The pages were simply no longer crawlable.

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Tax, invoicing, and where plugins stop

This is the honest limit of the category. Per-role tax exemption is a display and calculation setting; it does not validate anything. For US sales tax across states you need economic nexus tracking and resale certificate management, which means Avalara, TaxJar, or an accountant, not a wholesale plugin. For EU cross-border trade you need VIES validation of the customer’s VAT number at checkout and correct reverse-charge wording on the invoice; a role-level exemption checkbox produces the right total and the wrong paperwork.

On invoicing, treat “supports net terms” as marketing until demonstrated. What you need is orders that complete unpaid without being auto-cancelled, per-customer credit terms, a proper invoice document with your registration numbers, and an ageing view. Most stores end up pairing a wholesale plugin with a dedicated invoicing extension and syncing to Xero or QuickBooks. Budget for that integration rather than discovering it in month three.

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Frequently asked questions

Can I run retail and wholesale from one store?

Yes, and you generally should. One catalogue, one inventory pool, and role-based pricing on top is far less work than two stores, and it keeps all your search equity on a single domain. Separate stores only make sense when the product ranges genuinely differ or you need distinct branding.

Do I need a plugin at all, or will user roles do?

WooCommerce core has no concept of role-based pricing, so you need something. If your requirement is genuinely one wholesale tier at a flat percentage, a free version will cover it. Anything involving quantity breaks, quotes, or approval workflows needs a paid plugin.

How do minimum order quantities interact with retail?

Every plugin here applies minimums per role, so retail customers are unaffected. Set minimums by order value rather than per-item quantity where you can; it is easier for buyers to understand and it protects margin more reliably across a mixed basket.

Are lifetime licences safe to buy?

They are safe in the sense that the plugin keeps working. The risk is that perpetual updates depend on continuing new sales, and several WordPress vendors have retired lifetime tiers or been acquired and restructured them. Buy on the value of what exists today rather than on a decade of assumed updates.

What about performance with a large catalogue?

Dynamic pricing rules are evaluated per product per page load, so complex rule sets over thousands of SKUs will slow category pages. Prefer flat role prices or CSV-imported fixed price lists over long chains of conditional rules, and test with your real catalogue rather than a demo of 20 products.

Which is the cheapest genuinely complete option?

WholesaleX at $129 a year, or $699 lifetime for up to 20 sites. It covers role pricing, dynamic rules, quotes, registration, and bulk ordering in one plugin, which no cheaper option does in a single product.

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The verdict

Start free, always. Install B2BKing Lite or WholesaleX Free, run real trade customers through it for a month, and let the specific failure point pick your paid tier. Requirements documents written before you have wholesale customers are consistently wrong.

Best value for most stores: WholesaleX at $129 a year. It covers everything a small to mid-size wholesale operation needs in one plugin, and the $699 lifetime licence across 20 sites is the strongest commercial offer in the category.

If you are running a real trade counter: B2BKing. Subaccounts, quote negotiation, and the offers system are things you will need once customers are companies rather than individuals, and no cheaper plugin has them. The $299.50 entry is the correct price for that capability.

If support matters more than features: Barn2’s Wholesale Pro with the Product Table bundle at $229. You will pay more for less on paper and get it back the first time something breaks in a way you cannot diagnose.

If procurement wants one vendor: the official Wholesale for WooCommerce extension at around $149. Competitive features, first-party support, and one invoice.

Whichever you choose, assume the plugin solves pricing and presentation, and that tax compliance and invoicing are separate problems requiring separate tools. Every store that treats a wholesale plugin as an accounting system discovers the gap during their first audit, which is the worst possible time.